Our approach to financial planning

At Brace Financial Wellbeing, we are committed to a human-first approach to financial planning.  We believe that financial decisions should enhance lives, not complicate them, and we strive to make every interaction we have, meaningful and impactful.

Human Relationships

Relationships are the cornerstone of any successful partnership. That’s why we prioritise genuine lasting connections with our clients, putting their needs, aspirations and values at the heart of what we do.

Human Outcomes

Our ultimate goal is to empower clients to achieve meaningful outcomes. We view money as a tool to enable a fulfilling life, not an end in itself.  Every plan we create is focused on helping clients align their finance with their life’s purpose. 

Human Guidance

Providing clear and coherent expert advice is central to our approach. We strive for clarity, simplicity, and transparency in all that we do.

To help you visualise and achieve your lifetime goals, we use goal-based planning tools that simplify financial advice, making it both reassuring and empowering.

Testimonials

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We have known Keith for ten years and during that time we have found him to be a friendly, trustworthy and competent financial adviser. We have received exceptionally sound investment advice which gives us great confidence in his ability to deal with our finances in a professional, confident mann...

Kenneth Paul Jones| Senior Premises Officer, Sileby